Have you heard about the Roundup lawsuits? These are legal cases where people are suing the makers of Roundup, a popular weed killer. Why? Because they say it caused them serious health problems, like cancer. If you’re in the legal business, this is a huge opportunity. You can help people and grow your own practice. But first, you need to find potential leads—the people who might have been affected. Let’s break it down and have some fun doing it!
What Is Roundup and Why Are People Suing?
Roundup is a weed killer used by farmers, landscapers, and even people just taking care of their yards. It contains a chemical called glyphosate. Some studies say it might be linked to cancer, especially a type called Non-Hodgkin’s Lymphoma.
So if someone used Roundup a lot and later got sick, they might want to sue. That’s where you come in!
Who Counts as a Potential Lead?
Not everyone who saw Roundup on a shelf is a good lead. You want people who:
- Used Roundup often—maybe on farms, golf courses, or in landscaping jobs
- Worked with it for months or years
- Were later diagnosed with specific illnesses, like Non-Hodgkin’s Lymphoma
- Have proof of exposure and medical records
These are your golden leads! They’re also the people who might really need legal help.
How to Find These Leads
No need to go door-to-door! There are smarter ways to find leads for a Roundup case. Check these out:
1. Use Facebook Ads
This is a great way to reach people where they spend lots of time. Your ad should ask questions like:
- “Were you exposed to Roundup?”
- “Got cancer after using weed killer?”
Make it short, eye-catching, and with a strong call to action like “Find out if you qualify!”
2. Partner with Doctors and Clinics
Healthcare workers may know patients who meet your criteria. Build honest relationships with clinics. Let them know what kind of patients you’re looking for. Offer value, like easy-to-understand brochures or videos explaining the lawsuit.
3. Use Online Forms
Create a simple, mobile-friendly questionnaire. Ask things like:
- “Have you used Roundup?”
- “How often?”
- “What’s your diagnosis?”
Don’t make it too long. People should be able to complete it in under 3 minutes.
4. Tap Into Your Existing Network
You’d be surprised at how many of your past clients, friends, and family might know someone affected. Post about it on your personal social media pages. Ask your network to refer people. Offer small rewards if they help connect you with leads.
Make Sure You Screen Leads Properly
Once leads come in, don’t waste your time or theirs. Use a quick checklist:
- High exposure to Roundup?
- Medical diagnosis that matches the lawsuit?
- Timeline fits—not too long ago?
- Records available (proof of work, receipts, etc.)?
If they check most boxes, it might be time to step in and help.
Stay Up to Date
Roundup lawsuits change often. New rulings pop up, and so do new scientific studies. Stay alert!
- Follow legal blogs
- Watch news summaries
- Join attorney groups online
The more you know, the better you can answer questions from leads and support your clients.
In a Nutshell
Finding Roundup leads isn’t as hard as it sounds. You just need the right tools and a little hustle. Remember:
- Target the right group
- Advertise smart
- Screen carefully
- Keep learning and adapting
Do that, and you’ll not only grow your caseload—you’ll help real people get the justice they deserve.
Now go and find those leads!
